Recent Posts

Most Widely Used Modes of Payment in Online Casinos

When it comes to online gambling, there are a lot of different payment options that you can choose from. While some may be more popular than others, it really depends on your personal preferences as to which one you go for. Credit and debit cards are always a safe bet, …

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Is Corporate Social Responsibility a Marketing Strategy? 

Corporate social responsibility (CSR) is a lot more than just good PR and a feel-good factor. It’s not just about giving back to your community, it’s also about giving back to customers and employees. In fact, employees in large corporations expect their employer to have a robust CSR program because …

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Analysis of Social Media Marketing Impact on Customer Behavior

Social media marketing has become the most popular form of advertising. It’s also a form of digital marketing that many companies are using to build up their brand image and increase sales. There are many different ways to measure the success of your social media marketing campaign, but one way …

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Can Marketing Help a Company Build Brand Equity?

The purpose of marketing is to build brand equity and increase the value of a product or service. Brand equity refers to the value added by having your name associated with a well-known brand. In other words, it’s about how much consumers are willing to pay for something that has …

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